Go-To-Market Launch Strategy - Workshop
Description
Online (3.5 hours) — £549
In-Person (4.5 hours) — £1,650
A high-intensity strategic workshop designed to refine, strengthen and de-risk your upcoming product, campaign or market launch.
This session builds a clear, aligned and validated Go-To-Market (GTM) strategy that ensures your launch lands with clarity, confidence and commercial impact.
If you're preparing a launch and want to avoid wasted spend, unclear messaging or misaligned execution — this workshop gives you the structure, strategy and direction needed to launch effectively.
⭐ What’s Included
1. Pre-Session Exploration (Completed by Hitsuzendo)
Before the workshop, we complete a structured GTM audit to understand your launch readiness.
Your pre-session review includes:
-
Review of your product, offer or launch asset
-
Target audience clarity and segmentation
-
Current messaging and positioning
-
Brand narrative and launch story
-
Campaign materials (if provided)
-
Competitor launches and category expectations
-
Channel readiness (paid, CRM, content, partnerships)
-
Early creative concepts or prototypes
-
Pricing and offer structure
-
Existing timeline, objectives and KPIs
This ensures we enter the workshop with a deep understanding of what you’re launching — and where the risks and opportunities lie.
2. The Live Workshop
Online Format — 3.5 hours
-
90-minute GTM diagnostic
-
15-minute break
-
90-minute strategy build
-
Alignment and action close
In-Person Format — 4.5 hours
-
2-hour launch review & opportunity mapping
-
Break
-
2-hour GTM strategy creation
-
Final sequencing & alignment session
What We Cover
-
Core positioning and launch messaging
-
Launch narrative & story structure
-
Audience clarity and priority segments
-
Channel strategy and activation plan
-
Launch sequencing and timeline
-
Creative direction and storytelling
-
Offer structure and pricing alignment
-
Paid strategy for launch amplification
-
CRM & retention strategy pre/post launch
-
Risk reduction & success criteria
-
Partnership, influencer or PR opportunities
3. Post-Workshop Deliverables
✔ Executive Summary
Clear insights and launch direction.
✔ GTM Strategy Framework
Your messaging, audience segmentation, channels and sequencing.
✔ Launch Timeline & Activation Plan
A clear breakdown of what happens when — and why.
✔ Launch Risk & Opportunity Map
Key risks, mitigations and strategic opportunities.
✔ 30 / 60 / 90 Day Launch Plan
Structured next steps for execution.
✔ Workshop Materials
Boards, notes, frameworks and GTM tools.
✔ Full Video Recording (Online Only)
⭐ What You’ll Walk Away With
-
A validated GTM strategy and clear launch direction
-
Messaging and positioning ready for execution
-
A prioritised, sequenced launch plan
-
Clarity on which channels and tactics matter most
-
Risks identified — and mitigated
-
A unified approach that aligns marketing, product, creative and leadership
-
Greater confidence in the success of your launch
⭐ Who This Is For
-
Founders preparing to launch a new product or service
-
Marketing leaders planning a major campaign or moment
-
Companies entering a new market or audience segment
-
Organisations needing clarity on launch strategy and sequencing
-
Teams wanting to de-risk a high-stakes launch
-
Brands that want a more structured, senior approach to GTM planning
⭐ Pricing
Online Workshop (3.5 hours): £549
Includes recording, executive summary and GTM framework.
In-Person Workshop (4.5 hours): £1,650
Travel billed separately.
⭐ How It Works
-
Select online or in-person workshop
-
Receive your GTM questionnaire
-
Send your launch assets, ideas or documents
-
We conduct your pre-session audit
-
Attend your live workshop
-
Receive your launch strategy, action plan & timeline
-
Execute your launch with clarity and confidence
What we cover
We will work quickly to ship your order as soon as possible. Once your order has shipped, you will receive an email with further information. Delivery times vary depending on your location.
Who this is for
We will work quickly to ship your order as soon as possible. Once your order has shipped, you will receive an email with further information. Delivery times vary depending on your location.
Return policy
Our goal is for every customer to be totally satisfied with their purchase. If this isn't the case, let us know and we'll do our best to work with you to make it right.
Shipping
We will work quickly to ship your order as soon as possible. Once your order has shipped, you will receive an email with further information. Delivery times vary depending on your location.
Manufacturing
Our products are manufactured both locally and globally. We carefully select our manufacturing partners to ensure our products are high quality and a fair value.
What you get
We will work quickly to ship your order as soon as possible. Once your order has shipped, you will receive an email with further information. Delivery times vary depending on your location.